George Mumford is a mindfulness and performance coach best known for his work with coach Phil Jackson and the Chicago Bulls and Los Angeles Lakers during their championship runs, teaching players how to get into the zone under the highest pressure in sport.
He is the author of The Mindful Athlete, and his teaching centers on mindfulness as the doorway to flow: being present, non-reactive and fully engaged in the moment in front of you. He has since worked with athletes, teams and organizations well beyond basketball.
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